Language is a Medium to Assimilate And Not Alienate

‘Language is a Medium to Assimilate, Not Alienate, Citizens’

Priyanka Dokania, an IT professional staying in Bengaluru for 14 years, says instances of linguistic jingoism in the city dent its cosmopolitan image. Her views:

Having lived in Bengaluru for the past 14 years, I have always felt like this city is home. It is the city where I built my career, found friendships, and became part of a vibrant, diverse community. But recently, a viral post surfaced on X, ‘Bengaluru belongs to Kannadigas’, declaring that anyone who doesn’t speak Kannada is an outsider and should be treated as one. While I respect everyone’s right to express their views, I couldn’t help but feel disheartened by the post’s divisive nature.

Knowing Kannada should not be made mandatory for those living in Karnataka. It’s important to note that Bengaluru, as the state’s capital, generates significant revenue through its IT industry. The city is a hub for professionals from all over India, hailing from different linguistic backgrounds. The very essence of Bengaluru is its cosmopolitan nature, a city that thrives on its diversity, where people of various cultures, languages, and beliefs coexist harmoniously.

As an IT professional, I can attest to the fact that many of us come to Bengaluru without any certainty about how long we will stay. The nature of our profession often demands flexibility, with frequent relocations based on job opportunities. Expecting every individual to learn the local language, especially when their stay might be temporary, is unrealistic. It’s not that we don’t respect Kannada or the local culture, far from it. But expecting fluency from people who are often here for short stints is a burden, especially in a city known for embracing outsiders.

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Think about it… do we demand every resident in any state of India to learn Hindi, India’s official language? No. Yet, many of us speak it as a bridge language without ever feeling coerced. In Bengaluru, I have never had a problem navigating daily life despite not being fluent in Kannada. My interactions with locals have always been respectful and courteous. In fact, many people switch to English or Hindi to make communication easier. That’s the beauty of this city; people here are accommodating, understanding, and welcoming.

I believe these online posts are often politically driven, designed to create unnecessary rifts. On the ground, barring a few isolated incidents — which may happen anywhere — there’s no significant hostility. Most people in Bengaluru understand the transient nature of its workforce and the value of a multilingual, multicultural environment. It’s troubling to see how a language, an essential part of one’s identity, can be weaponised in such a divisive manner.

How many languages can one learn, especially in a country like ours, which boasts over 20 major languages? While it’s vital to respect and honour local traditions and languages, forcing language mandates can disturb the social fabric. Cities like Bengaluru thrive because of their ability to integrate, not segregate.

It’s ironic that while our national leaders speak of Vasudhaiva Kutumbakam, the world as one family, we still face issues like this. These irresponsible online statements have the potential to ignite tensions that are entirely unnecessary. Language should be a tool for connection, not conflict.

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As told to Mamta Sharma

Religious or Linguistic Sensitivities

‘People Getting Too Touchy About Religious, Linguistic Identities’

Ravisher Singh, 24, an education consultant from Jalandhar wonders why people are on a short fuse about their religious or linguistic sensitivities as seen in Fabindia episode lately

I live in Jalandhar and among all Indian states, Urdu words are perhaps used the most either in UP or Punjab. Even for the rest of the country, Urdu and Farsi words have seeped so much into our vocabulary that we unknowingly use them. So it feels sad to see people getting all riled up over the usage of the beautiful language as was seen in the outrage over the recent Fabindia ad.

In the past few years, there has been an increase in people feeling outraged about what they perceive to be either direct or indirect attack on their religion. We see many a follower of Hinduism taking umbrage to how it is being represented be it then the recent Ceat Tyres ad or some other controversies in which people believe Hinduism was targeted.

Be it Hindus, Muslims, Christians or Sikhs or followers of any other faith, I feel people should do research into the matter/controversy before jumping in with anger. Our generation is all about social media and any outrage gets amplified and spreads really quickly, but we need to take a pause and assess how we really feel about it.

Ravisher feels social media users must avoid knee-jerk reactions

On the other hand there have been oversights in cases of brands. And say even in the non-advertising world, in cases like making a cartoon of Prophet Muhammad when even drawing his image isn’t allowed, one cannot say that followers of Islam shouldn’t feel offended. It depends from case to case and people shouldn’t give knee-jerk reactions.

Even if people are individually intelligent, the collective IQ is questionable. It does not take much time for a group to turn into a mob. The crowd is often led by a person who is intelligent himself and who understands how the idea of nationalism works.

Let us for a second imagine that a brand has some ulterior motive in using a definite script or promoting a hidden agenda. Should our reaction be how we reacted to Fabindia ad, threatening or terrorising them? Not only Fab India, many other brands also have found themselves at the receiving end of public outrage. Some of them give in so easily and don’t stand their ground. There was this outrage over the Myntra logo. People only see what they want to see, and ignore other important things.

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Narrow interpretations of one’s faith leads to fanaticism. I am a follower of Sikhism and I am also a man of logic, which is why blind faith in traditions isn’t my preferred thing. I would rather test a thing or act from all angles before putting my faith in it. The advertising world also needs to take care. We are being bombarded with ads on every platform in every inch of space available, some outrage is bound to be there given the quantity of adverts a person has to watch in a single day.

One should take proper time and analyse a raging issue before expressing one’s opinion. Instead of feeling outraged, it is advisable to understand the issue at hand and look for a solution instead of generating conflict.